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Jan 05

Please Remove My Links From Your Blog

Lately I have been getting a glutton of emails from various companies asking to remove links from my various blogs, the funny thing is many of the links they are asking me to remove were links made in comments from months or years ago back when I was using CommentLuv with DoFollow enabled.

The emails always start with something similar to:

Good day,

A short while ago, Google changed its quality standards and began reviewing websites for bad linking practices. They are searching for websites who are part of link trading schemes and sites with links that are considered “over-optimized”. My site, xxxxxxx, is one of those sites under review for over-optimization.

I am writing to you today with this in mind. We at xxxxxxx are in the process of overhauling our design and content. We are working to create information that others find useful and will link to naturally. While we are undergoing these changes, I am contacting those who have linked to us in the past.  I appreciate everyone who has used or posted our information, but I must humbly ask that any links to xxxxxxx be removed from your site, xxxxxxxx.com, specifically the links found on xxxxxxxx/xxxxxx.

This only shows you how all those companies who paid to have comments or dofollow links embedded in random articles are now paying the price and seeing penalties from Google for doing such, that money spent SEO optimizing the old fashioned way of purchasing links or hundreds of comments is coming back to bite them.

You simply can’t shortcut yourself to the top, you have to play it smart and do it the right way.  Even guest posting can be abused to where you are violating the ToS of Google, having the same author bio signature in 100 guest posts with the same keyword link may be just as liable to backfire on you, you have to vary it up, be organic, use different keywords and only link from quality sites in the same general niche and category and from articles in a related niche/category to your own site.

Never buy comments from anybody, and if you are going to go around leaving hundreds of comments on other blogs leave quality comments and vary it up, don’t use the same keywords for KeywordLuv or CommentLuv blogs, make sure you vary it up quite a bit.

The best SEO practices are still write high quality content, optimize for long tail and short tail keywords and keep conversations open.  You have to get your article noticed, particularly having it seen and shared on Google Plus and other social media networks.  It won’t be long before search engines themselves are less likely to drive traffic to your blog compared to social media, I envision web search on Facebook will grow, other search will take foothold and you may find that relying solely on Google Plus SERP page is not going to be enough to gain the market you are seeking.

Don’t be afraid to revamp old articles and update their information to make them more relevant, remove the junk articles that get 0 traffic and may weigh your site down.  Reduce pageload times by shrinking overhead of plugins, images, scripts and external calls.  This is something I have plans for with DragonBlogger.com in 2013 is to greatly reduce the load overhead, probably by switching out a theme that uses way less scripting overhead, maybe even dumping my featured slider for something less image/script heavy.

Bottom line, there isn’t a shortcut to SEO benefits by buying backlinks from comments or guest posts.  Using sites like MicroWorkers to purchase bulk comments or backlinks, or buying links from various services will end up costing more harm than good.  Now, I am not saying buying sponsored reviews is bad, in fact purchasing reviews of your product or service through sites like IZEA SocialSpark may benefit and raise awareness for your brand, they don’t violate Google Terms of Service because you are not getting a dofollow backlink, there is a disclaimer, this is purely about brand awareness and you can target geographic or niche audience.  It isn’t the cheapest method of promotion but it is still one with a business or product to sell might consider if they want to get a legitimate way to advertise on bloggers sites and not worry about the Google backlash.

  • http://twitter.com/WindowsTalk WindowsTalk

    Hi Justin, I am seeing a lot of similar requests too. Short term gain for long term pain, it would appear. :) Better to play fair and Google will not slap you on the wrist too often (or too hard).

    • http://www.dragonblogger.com Justin Germino

      I agree, many of these were just comments, but some I remember as being sponsored opps or posts from services like PayPerPost or LinkVehicle from years past.

  • http://twitter.com/bbrian017 Brian

    The question is do we charge them to remove the links or do we just leave them. Time is money and if we are wasting time to remove the links perhaps we should be earning while doing it.

    • http://www.dragonblogger.com Justin Germino

      Some may have been sponsored opps and since there was compensation in adding the post maybe not to remove the link, but others like removing comments possibly one would consider charging. However if Google was penalizing the advertiser, then likely they could just have easily been penalizing your own post for sending a link outbound to them so it is in your best interest to remove them as well. Therefore I wouldn’t charge myself.

  • http://tomjamieson.wordpress.com Tom Jamieson

    Brian makes a good point. Also, following proper White Hat SEO protocols and practices is always the safest. Thanks for sharing this post.

    • http://www.dragonblogger.com Justin Germino

      Yeah, Guest Posting however is very popular and many don’t realize by guest posting for an advertiser you put yourself just as at risk if you have a link in your author bio that uses the same keywords too frequently or your guest post is placed on non-related niche sites, no matter if the article is related to the niche if your keywords and target site linked are not there could be penalty. This should give pause and consideration for those on the Guest Posting sprees.

  • http://www.onemillionwaystomakemoney.com/ marilyn cada

    wow. i never thought that i need to revamp by old articles. i only know is that i should compose new articles but not revamping old ones.thanks for the info anyway. i am from blog engage. neenasatine is my username. i found your comment to my article and replied to it and then check this site

    • http://www.dragonblogger.com Justin Germino

      I couldn’t find your account in users on Blog Engage, the system doesn’t let you search for users specifically and I browsed the top users lists various pages randomly) and couldn’t find you. Just send me a PM or friend request on BE.

      I only sometimes revamp older articles, usually if I see in Google Analytics they still get traffic and show up in my top 30 or so, then I realize they may have old info that should be updated, or at least edit them to point to a newer article on same subject for more info.